
THE STORY OF ARNOLD SCHWARZENEGGER, THE GOVERNOR OF CALIFORNIA, USA
PROJECT TITLE Arnold Schwarzenegger's campaign
PROJECT MEMBERS
Marko Bernik
Urban Jakša
Jan Miklavc
Martin Silič
Iza Tršar
SCENARIO
schwarzenegger-scenario.doc
SOURCES
1. Schwarzenegger's internet site: www.joinarnold.com
2. Analysis of Arnold's previous campaign:
Kinsolving, Les (2003) Schwarzenegger's strange campaign behaviour. World Net Daily Exclusive Commentary. Dostopno na: www.worldnetdaily.com/news/article.asp?ARTICLE_ID=34923 (5. 11. 2008).
3. Henneberg, Stephan C. M. 2004. Political Marketing Theory: Hendiadyoin or Oxymoron.
Dostopno na: www.bath.ac.uk/management/research/pdf/2004-01.pdf (11. 11. 2008).
4. Oliver, Sandra. 2001. Public Relations Strategy. London: Kogan Books.
5. Public Relations Strategy Plan. Chartered Institute of Public Relations. London. Available at:
http://books.google.si/books?id=zY5TNX17qc4C&dq=public+relations+strategy+plan&printsec=frontcover&source=bl&ots=qN1_NyjiTP&sig=j60Di3iabVScPVDlLWij0IblPz8&hl=sl&ei=daG5SbDoBIaW_galjPGjBg&sa=X&oi=book_result&resnum=3&ct=result#PPP1,M1 (14. 3. 2009).
6. 2003 Schwarzenegger breaking campaign. Available at: www.usatoday.com/news/nation/2003-12-12-arnold-promises_x.htm (4. 11. 2008).
7. http://en.wikipedia.org/wiki/Arnold_Schwarzenegger
8. http://www.schwarzenegger.info/
9. http://www.experiencefestival.com/arnold_schwarzenegger_-_political_career
10. Butler, Patrick in Neil Collins. 1994. Political marketing: Structure and process. European Journal of Marketing 28(1): 19–34.
MINUTES OF THE MEETINGS
Minutes of the 1st meeting
Minutes of the 1st meeting.doc
Minutes of the 2nd meeting
Minutes of the 2nd meeting.doc
Minutes of the 3rd meeting
Minutes of the 3rd meeting - GROUP 5.doc
Minutes of the 4th meeting
Minutes of the 4th meeting.doc
Minutes of the 5th meeting
MINUTES OF THE 5th MEETING - group 5.doc
Minutes of the 6th meeting
MINUTES OF THE 6th MEETING - group 5.doc
Minutes of the 7th meeting
MINUTES OF THE 7th MEETING - group 5.doc
Minutes of the 8th meeting
MINUTES OF THE 8th MEETING - group 5.doc
SUMMARIES
G5 - SUMMARIES-1.doc
ideology and affiliation.doc
DRAFTS
INTERMEDIATE REPORTS

intermediate report-Group5-JanMiklavc1.doc
Intermediate report (political campaign speech) Martin.doc
English - Intermediate report - Marko Bernik.doc
intermediate report-iza.doc
ANG intermediate report.doc
PRACTICAL PART
FINAL REPORT
SELF ASSESSMENT AND PEER ASSESSMENT
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