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GROUP 5

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THE STORY OF ARNOLD SCHARZENEGGER, THE GOVERNOR OF CALIFORNIA, USA

 

PROJECT TITLE Arnold Schwarzenegger's campaign

 

PROJECT MEMBERS

Marko Bernik

Urban Jakša

Jan Miklavc

Martin Silič

Iza Tršar

 

SCENARIO

 schwarzenegger-scenario.doc

SOURCES

 

1. Schwarzenegger's internet site: www.joinarnold.com

 

2. Analysis of Arnold's previous campaign:

Kinsolving, Les (2003) Schwarzenegger's strange campaign behaviour. World Net Daily Exclusive Commentary. Dostopno na: www.worldnetdaily.com/news/article.asp?ARTICLE_ID=34923 (5. 11. 2008).

 

 3. Henneberg, Stephan C. M. 2004. Political Marketing Theory:  Hendiadyoin or Oxymoron.

Dostopno na: www.bath.ac.uk/management/research/pdf/2004-01.pdf (11. 11. 2008).

 

4. Oliver, Sandra. 2001. Public Relations Strategy. London: Kogan Books.

 

5. Public Relations Strategy Plan. Chartered Institute of Public Relations. London. Availabel at:

 

http://books.google.si/books?id=zY5TNX17qc4C&dq=public+relations+strategy+plan&printsec=frontcover&source=bl&ots=qN1_NyjiTP&sig=j60Di3iabVScPVDlLWij0IblPz8&hl=sl&ei=daG5SbDoBIaW_galjPGjBg&sa=X&oi=book_result&resnum=3&ct=result#PPP1,M1 (14. 3. 2009).

 

 

6. 2003 Schwarzenegger breaking campaign. Available at: www.usatoday.com/news/nation/2003-12-12-arnold-promises_x.htm (4. 11. 2008).

 

 

 

7. http://en.wikipedia.org/wiki/Arnold_Schwarzenegger

 

8. http://www.schwarzenegger.info/

 

9. http://www.experiencefestival.com/arnold_schwarzenegger_-_political_career

 

 

10. Butler, Patrick in Neil Collins. 1994. Political marketing: Structure and process. European Journal of Marketing 28(1): 19–34.

 

When should we meet?

 

 

Who When I can meet
   
   
   
   

 

MINUTES OF THE MEETINGS

 

Minutes of the 1st meeting

 Minutes of the 1st meeting.doc 

Minutes of the 2nd meeting

 Minutes of the 2nd meeting.doc 

Minutes of the 3rd meeting

Minutes of the 3rd meeting - GROUP 5.doc

Minutes of the 4th meeting

 Minutes of the 4th meeting.doc

MINUTES OF THE 5th MEETING - group 5.doc

MINUTES OF THE 6th MEETING - group 5.doc

MINUTES OF THE 7th MEETING - group 5.doc

SUMMARIES

 G5 - SUMMARIES-1.doc 

ideology and affiliation.doc

DRAFTS

 

INTERMEDIATE REPORTS

intermediate report-Group5-JanMiklavc1.doc

 

 Intermediate report (political campaign speech) Martin.doc

 

English - Intermediate report - Marko Bernik.doc

 

intermediate report-iza.doc

 

ANG intermediate report.doc

PRACTICAL PART

 

FINAL REPORT

 

SELF ASSESSMENT AND PEER ASSESSMENT

 

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